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Regional Head of Content & PR – Manila

Who we are:

mClinica is a fast-growing, venture backed, impact-driven technology organization whose mission is to build connect the world’s pharmacies and improve market efficiencies and health outcomes for hundreds of millions of people across Asia. We are a team of over 100 smart and driven people and operate across southeast Asia. Today, we connect over 150,000 pharmacy professionals, 40,000 pharmacies and reach more than 100 million patients every month through our network.  We work with the worlds’ leading pharmaceutical companies as well as NGOs and governments all of whom access our networks.

mClinica is hiring for a Regional Head of Content & PR to serve our clients in Southeast Asia and support our growth regionally and globally. We are looking for a highly ambitious, dynamic individual who has the drive to excel. At mClinica, people who take initiative and ownership are rewarded significantly.

What you’ll do:

Lead content efforts:

  • Ensures that all the business’s narratives and message are in support of the content strategies and editorial decisions that he formulates along with the Marketing VP, and key stakeholders.
  • Oversees the development and management of the content style guides, as well as the overall expression of the business’s corporate identity in the content it puts out.
  • Develop a content marketing strategy
  • Work closely with internal stakeholders (marketing product team, CRM specialist, community leader and head of Marketing)  in developing the necessary content to support business needs: Commercial content, Product related content and Corporate content

Lead PR efforts:

  • Lead all PR efforts on corporate, product, management and organisational news
  • Develop the regional PR strategy together with the PR agency to ensure we convey the same brand reputation and image across the region
  • Coordinate the development of all concepts, content and media responses, and support local teams to successfully implement them
  • Use your networking and negotiation skills to pitch ongoing media updates in international business and tech media
  • Work with the PR agency to craft highly engaging stories to ensure brand awareness and recognition

People Management:

  • Build your team in order to meet business objectives.
  • Define and track SMART objectives for each team member, regular 1-1 and performance assessment carried out in exemplary fashion
  • Bring the best out of each writer while ensuring high productivity of the team
  • Career pathing of team members, using feedback and praise to focus on their strengths
  • Lead by example, set the bar in terms of work ethics, integrity, attitude and output
  • Assist recruitment for hiring needs and define staffing organization needs

Qualifications:

  • Experience in developing content marketing for different channels and formats (including social media, email, blog articles, in app notifications, etc) specifically on an editorial capacity
  • 5+ years in PR/Communications, with a solid corporate and crisis communication background, preferably at an agency
  • Min 10 years of experience in content strategy, management and performance assessment
  • Min 7 years of experience writing for the healthcare industry and 5 years for the tech industry
  • You have successfully completed your studies in the field of communication or journalism
  • You have a strong network of journalists focused on the tech and startup space at major international business and tech media
  • You have superb media networking and negotiation skills
  • You are passionate and curious about all aspects of communications and know how to tell a compelling story
  • You have a keen understanding of media and the news cycle with proven success achieving coverage across different media segments
  • You are a creative thinker and use this to your advantage when securing coverage
  • You have experience managing PR agencies, writers and freelancers
  • You have strong organizational skills, are results-driven and detail-oriented with the ability to multi-task and manage priorities
  • You are self-motivated, target oriented, resilient and tenacious
  • You are an exceptional communicator with written and oral communications skills in English. Any other languages are a plus
  • You are a team player and have experience managing a team
  • Ability to work under pressure and tight deadline

What you can expect:

  • Significant career growth opportunities in a fast-growing business
  • Competitive compensation package
  • Challenging and diverse assignments
  • Fun & casual working environment in an international team
Locations: Philippines
Categories: Marketing
Employment Type: Full-time

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